Based on your project organization: To what market do your customers belong? Business-to-Consumer, Business-to-Business, or both? What bases for segmentation are you using to distinguish your customers? Describe your target market using segmentations variables. (see pg. 247 for B2C; pg. 262 for B2B) What level of market coverage do you intend? How many market segments will you serve?Project organization is a restaurant serving authentic Indian cuisines
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